Parkresort Rheinfelden
The fascinating wellness world on the Rhine.
PARKRESORT RHEINFELDEN IN PROFILE
The symbiosis of tradition and future gave rise to a place that redefines relaxation, pleasure and bathing culture: the Parkresort Rheinfelden Group is one of the leading names in the area of bathing, wellness and fitness. Thanks to its entrepreneurial vision, the company has charted a successful course for more than a decade. Guests from Switzerland and neighbouring countries value its range of relaxation, wellness services and fitness.
HOW INVISION PLAYS ITS PART
Thomas Kirchhofer developed the former Rheinfelden spa centre into a successful corporate group. To safeguard his life’s work early on, he opted for a long-term succession solution with INVISION. The common goal is to continue the company’s success story with the existing management and also to apply this to new locations in the medium term. Accordingly, INVISION acquired a majority interest in the Parkresort Rheinfelden Group, providing it with access to capital for future investments. Thomas Kirchhofer is still CEO and Chairman of the Board of Directors and is very much involved in the workings of the company.
INVISION demonstrates an in-depth understanding of our business model and our corporate culture. Together, we will increase the success potential of Parkresort Rheinfelden, benefiting not only the company itself but also the workforce and the region in general.
SNAPSHOT
INDUSTRY
Wellness
REVENUE
CHF 30 Mio.
INVESTED
Since 2016
TYPE OF INVESTMENT
Succession
WEBSITE
MILESTONES
STRATEGIC INITIATIVES
- Identifying possible strategic acquisitions
- Developing the existing land reserves
OPERATIONAL MEASURES
- Developing a concept for a thermal bath operator concept in Germany
- Ongoing modernisation of the infrastructure