TonerPartner
A byword for quality.
TONERPARTNER IN PROFILE
Founded in 1993 and based in Gevelsberg, TonerPartner specialises in ink and toner for a wide range of printers, making it one of Germany’s leading online retailers. TonerPartner combines superior value for money with a highly efficient logistics set-up, delivering printer consumables to over a million SMEs and private customers.
HOW INVISION PLAYS ITS PART
In recent years, TonerPartner has also been active throughout Europe. The international expansion began in Switzerland in 2011 and continued in Austria in 2015. INVISION acquired a majority shareholding in the company at the end of 2016 with a view to overseeing the internationalisation and further business expansion in the coming years. The joint goal is to establish the TonerPartner Group as Europe’s market leader in the online ink and toner sector.
Right from the start, INVISION displayed an in-depth understanding of e-commerce, a genuine interest in our business model and a clear willingness to put their weight behind our growth strategy.
SNAPSHOT
INDUSTRY
E-Commerce
NUMBER OF EMPLOYEES
60
REVENUE
EUR 33 Mio.
INVESTED
Since 2016
TYPE OF INVESTMENT
Succession / Growth capital
WEBSITE
MILESTONES
STRATEGIC INITIATIVES
- Organic growth and internationalisation strategy with a focus on neighbouring countries (e.g. France, Netherlands, Spain, Italy and Poland)
- Acquisition of Tintencenter.com in 2016
- Strategic analysis of further potential acquisitions in Germany and abroad
OPERATIONAL MEASURES
- Acquiring new customers by optimising visibility
- Introducing a multi-brand strategy
- Improving the procurement strategy
- Expanding SME distribution
- Optimising the pricing strategy
- Optimising current assets
